Magic Tower
A tower of rewritten fairy tales. Play a nameless hero, free the princesses the queen locked in the palace, and climb until two witches make you choose a side.
Download APKStudio · Publishing · Live games
Games people come back to.
Easypaly World Limited makes and publishes casual games from Hong Kong — development, storefronts, localization, and the work that keeps a title growing.
Hong Kong
Studio in Causeway Bay
Full cycle
Build, launch, and live ops
Many markets
Launch and growth across regions
About
A studio for games that fit into a day.
Short sessions, clear rules, and products that can travel.
Easypaly World Limited is a Hong Kong software studio focused on casual game development and publishing. We help teams ship, localize, and grow digital products — from release and storefront operations to user acquisition and performance analytics.
Featured title
Capabilities
What the studio actually does.
Services
From a build to a business.
Software & games
Design and build casual games and digital products, with engineering support that fits the team and the stage.
Release & storefront
Multi-platform and multi-region launch support, including store pages and the work after release.
User acquisition
Performance marketing and channel partnerships to scale installs and improve retention.
Localization & revenue
Multi-language adaptation, in-app purchases, and ads, with analytics aimed at lifetime value.
Contact
Tell us about the product.
For development, publishing, or a partnership, send a note. We reply from the studio address below.
Office
UNIT 903, 9/F., CAMERON COMM CENTRE458-468 HENNESSY ROAD
CAUSEWAY BAY
HONG KONG